Jason Mickool Went From His Kitchen Table to $600 Million — Here Is the System Behind It

Nine years ago Jason Mickool started his business from his kitchen table with his wife. Today he runs an organization of over 800 financial advisors, operates in eighteen states, and will do over a hundred million dollars in sales this year. And the system behind all of it is something most agency owners have never thought to build.

In this episode of the Agency Acceleration Lab, Alex Branning sits down with Jason Mickool to talk about how he recruits Gen Z agents at scale, develops every person in his organization through a daily personal development system, and manages massive growth without ever having more than four people reporting directly to him.

Jason breaks down the span of control principle that allowed him to scale without losing his mind, the recruiting formula that every agency owner should be using regardless of their size, and why he believes Gen Z is the most coachable and hardworking generation he has worked with in twenty five years.

If you are an agency owner who wants to stop being a solo producer and start building something that actually scales, this episode is going to show you exactly what that looks like.